5 | Leah Wafful: A New Food Truck Business Model Serving...What Else? Waffles!

Listen in as Leah Wafful, owner of Waffles & Whip, shares her story of converting an old horse trailer into a mobile waffle bar serving gourmet waffles on a stick for private events. We’ll learn how Leah preps for large events and how she came up with the waffle idea in the first place. She is a serial entrepreneur who genuinely loves pouring her heart into her multiple businesses. Prepare to be inspired!

SHOW NOTES

Waffles are not a new idea. But these are not your standard waffles. Enthusiasm and charm radiate from Leah Wafful, owner of  Waffles & Whip and The Sugared Bug, as she talks about her ideas and bringing them to life. Leah is not afraid to continue dreaming new business ideas as new passions surface in her life. 

Leah found her passion for entrepreneurship when she started her airbrush tanning business, Bronze 515. When covid slowed business down, Leah came up with the idea to serve waffles, found an old horse trailer on Facebook marketplace and the rest is history.

DISCUSSED IN THIS EPISODE

• How boredom in the corporate world led to fresh ideas and creativity for Leah
  
  
• How Sophie envisioned her life vs. reality
  
  
• The importance of the support of her husband in her businesses
  
  
• The appearance of your business is what will sell your product
  
  
• The importance of challenging yourself (and being ok with failing)
  
  
• Certifications and regulations for a mobile food business
  
  
• How Leah prices for planning and profitability (and guarantees she doesn’t lose money)
  
  
• The importance of thinking about things as an employee and as a customer
  
  
• How Leah came up with the idea for The Sugared Bug
  
  
• Advice for starting a business and not letting others talk you out of your idea
  
  

RESOURCES AND LINKS

Waffles & Whip
Website: Waffles & Whip
Instagram: Waffles & Whip
Facebook: Waffles & Whip

The Sugared Bug
Website: The Sugared Bug
Instagram: The Sugared Bug
Facebook: The Sugared Bug

Bronze 515 on Instagram

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Love this episode? Hear more from Leah in our bonus content episode over in our Patreon membership. In this bonus episode we are diving into Instagram Reels and how Kortney has found success through her content. Become a Patreon member and have instant access to all our bonus episodes AND receive new episodes each month from our guests. Don’t miss it!